Humanscale Customer Spotlight

Syncsite interview with Jennifer Sparks



Founded in 1983 by CEO Robert King with a focus on high performance tools that support a healthy, more active way of working, Humanscale is now the global ergonomics leader with a reputation for designing intuitive products which improve the comfort and health of office workers.

The company, headquartered in New York, made its first mark as a workplace ergonomics pioneer in the 1990s with the introduction of revolutionary articulating keyboard systems. Humanscale solidified its status as a true market leader with the introduction of the Freedom chair in 1999, created by renowned ergonomics designer Niels Diffrient. The innovative executive task chair broke new ground by combining unprecedented functionality with minimal manual controls. Humanscale followed suit with a series of Diffrient seating designs including Liberty, Diffrient World, and Smart chairs.

To help Humanscale integrate a new ERP and CRM solution, the company turned to Syncsite and Infor CRM.

Below is our interview with Jennifer Sparks, Senior Program Manager with Humanscale:

O: Briefly describe Humanscale and your role there?

A: Ergonomic office equipment and a senior program manager responsible for leading and managing all aspects of program operations including development, implementation, training, testing, auditing and maintenance of specific sales and service programs.

O: Humanscale is well respected in the industry; what do you attribute that to?

A: Our designs truly appeal to people and that’s one of the key reasons for our success.

Q: What was the impetus for the move to Infor CRM?

A: Our ERP changed to Infor (SyteLine) and it made sense to also change our CRM to Infor for simple connectivity between both systems.

Q: Did you evaluate other CRM options? If so, which ones?

A: We switched from Oracle to Infor but I wasn’t involved during the process beforehand when evaluations were being completed.

Q: What’s the biggest misconception you had about deploying a CRM solution?

A: Just having to switch to a new one from Oracle to Infor was the learning curve.

Q: How has productivity improved since using Infor CRM?

A: Our data reporting has gotten better as the utilization of Infor CRM has improved. We also setup business intelligence and marketing automation through TIBCO Spotfire and Inbox Guru and have seen a lot of success.

Q: How has Humanscale’s employees reacted since utilizing Infor CRM?

A: Hesitant at first simply because of learning a new system, but happy once trained and acclimated. Syncsite’s onsite training is effective and quick phone/email/Zoom support of our team since that training is very helpful to our large group.

Q: How has Humanscale’s management reacted since utilizing Infor CRM?

A: Have been very satisfied and we continue to work closely with the team at Syncsite frequently.

Q: How much has the ability to access your data from any device and anywhere in the world made an impact to Humanscale?

A: A huge impact as this was very important to the team and one major reason for the switch to Infor CRM.

Q: How would you describe your experience working with Syncsite?

A: Our experience has been great and support team has been very responsive. They understand technology, the CRM system and how it operates from an end user perspective. Because of this, they are able to work with and communicate with all parties involved.

Q: What processes have improved the most since implementing Infor CRM?

A: Reporting has improved along with accountability with employees and overall sales metrics.

Q: What advice would you give another company about implementing Infor CRM?

A: Have training complete close to the actual go live date and not have too long of a gap before using system. Define and set some realistic business goals to drive adoption and provide reporting for the business leaders to give them the visibility they need to monitor, drive and guide the adoption.

Q: Would you recommend Syncsite to another Infor CRM prospect?

A: Absolutely. They have been an incredible partner.

Fill out the form to request a demo or call Bryan Marks 727.216.8062 to schedule or answer any questions.

Contact Us

Thank you for your interest. Please complete this simple form and we will be in touch with you.

Start typing and press Enter to search